The Cheetos Mouse made the scene around 1967, pitching for Cheetos chips. Actually they don't call them chips, rather "cheese flavo...

I recently spotted a super cool, highly prized and very rare 1973 Cocoa Freakies cereal box on eBay. It was way out of my price range, but f...

I recently discovered that Kellogg's is celebrating 100 years in the cereal business. Over the years, Kellogg's has brought us such ...

Here's the follow-up to the previous post. Baron Von Redberry was the counterpart to Sir Grapefellow -- dueling World War One ace pilots...

Tally-ho! Who remembers Sir Grapefellow cereal? Here is a box from around 1972 or so. Yes, GRAPE flavored cereal! This royal treat hit stor...

Here's my new blogger profile picture. I've attempted to convert the two Waffle Whiffer commercials from VHS tape to digital format ...

Let me start this blog with a picture of my blog's namesake, Wallace the Waffle Whiffer. Wallace was a hyperactive bird-like character c...