Today I'm starting a new segment on the blog called Fruit Of The Month. At or around the beginning of each month, I'll showcase a fruit related advertising mascot or item.
Please try to contain your excitement. :-)
For the inaugural Fruit Of The Month segment for April 2010 is this delightful ad from back in April 1977. These lovable apple, peach and strawberry mascots were used on packages of Weight Watchers Fruit Snacks. What a treat!