Post Cereal had a nice promotion this year in conjunction with the Night At The Museum movie. Some really cool cereal boxes were produced, like this one from Golden Crisp. I saved one from Honey-Comb and Fruity Pebbles, too.
They didn't do anything special on the box backs. They've used this same back in recent years.
![[:::] Waffle Whiffer Zone](http://1.bp.blogspot.com/_GLWeJ6Lxb6o/S7Qr64S3MeI/AAAAAAAAAkQ/Eg_S58eLlZg/S1600-R/wwz-2sm.png)
Thanks! Believe it or not, I designed those boxes for Post Foods. I used the same design principal for promotional boxes I did for Honey Bunches of Oats Vacation 2 Anywhere instant win game where I placed the boxes on the beach right on the face panel. Glad you liked these as I really tried to push the envelope of what a cereal box face panel could be.
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[:::] Nice work! Certainly a tremendous effort was put into this. Why didn't Post opt for a customized box back to go with it?
ReplyDeleteWe did a customized side panel for this promotion on Golden Crisp but no back panel. All about the budgets! I see you are a fan of Sugar Bear? I can't reveal anything but can say that you may be very happy when you are in the cereal aisle in a few months!
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