Tuesday, March 21, 2006

Kellogg's 100th Anniversary Website

I recently discovered that Kellogg's is celebrating 100 years in the cereal business. Over the years, Kellogg's has brought us such great characters and cereals as:
  • Tony The Tiger (Frosted Flakes)
  • Dig'em (frog from Sugar Smacks)
  • Shelly The Turtle (Corny-Snaps)
  • Big Yella (cartoon cowboy from Sugar Corn Pops)
  • Toucan Sam (Froot Loops)
  • Bixby Beaver (Crunchy Loggs)
  • Blu Gnu (Kellogg's Kombos)
  • ...and many, many more!

I was so excited to find that they have a special 100th Anniversary website that is filled with timeline, history, picture gallery and even cell phone ringtones. Here's a link to the site: Kellogg's 100th Anniversary.

The best part of the site is the gallery, which is filled with images from the Kellogg's archives. If you click on gallery pictures, you can get larger images and a text description. Very fun to see and read about some of the older characters.

TIP: On that site, click on a gallery image which opens the picture in a new window. Then click the Enlarge Image link to get a larger version. You can then right-click and save a copy of the picture. Stayed up way too late the other day downloading pictures for my archive.

Anyway, I really encourage you to check it out. Here are a few pictures I found on the site.

1974 poster celebrating the Chinese Year of The Tiger

Here's the bizarre Kream Krunch cereal from 1965

... and a 1970s Pop Tarts ad with Milton The Toaster.

The most interesting fact I found was about Kellogg's OKs and Froot Loops. Turns out that Froot Loops was created after OKs were discontinued. They needed to use the same equipment which made ring-shaped cereal, so they created those delicious fruity Froot Loops. I do still enjoy a bowl of Froot Loops every now and then.


  1. Our family took the Kellogg's plant tour back in the early 1970s. At the end of the tour, they gave everyone a scoop of vanilla ice cream topped with Fruit Loops. Good stuff!

  2. Mmmm, that sounds like an interesting treat! I'll have to try that.

  3. I have that poster "Tiger of the Year." It is dated 1974 at the bottom.


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